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<span><span>This book examines the impending Cascadia Subduction Zone earthquake and tsunami from a communications perspective, using similar experiences of natural disaster preparedness and outcomes as case studies. It is an interdisciplinary consideration of how communities communicate and make sense of natural disasters. </span></span>

<span><span>Acknowledgements</span></span>
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<span><span>Foreword</span></span>
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<span><span>Kathryn Schulz</span></span>
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<span><span>1. Introduction </span></span>
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<span><span>Conceptualizing Risk: Media Coverage and Natural Disasters</span></span>
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<span><span>Jennette Lovejoy</span></span>
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<span><span>Part 1: Cascadia Subduction Zone: Geological Background and Predicting Preparedness in the Pacific Northwest</span></span>
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<span><span>2. Cascadia Earthquake Science and Hazards</span></span>
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<span><span>Robert F. Butler</span></span>
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<span><span>3. Risk Perception and Earthquake Preparedness Motivation: Predicting Responses to a Cascadia Subduction Zone Catastrophic Event</span></span>
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<span><span>Bradley Adame and Claude Miller</span></span>
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<span><span>Part 2: Confronting Risk Information: Rhetorical Framing in the Media and Stages of Crisis </span></span>
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<span><span>4. The article that shook the public: A comparative study of “The Really Big One” and other earthquake news coverage</span></span>
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<span><span>Julie Homchick Crowe</span></span>
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<span><span>5. A “Fast and Frugal” Approach to Risk Judgment and Decision-Making and its Implications for Natural Disaster</span></span>
<br>
<span><span>Kai Kuang</span></span>
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<span><span>Part 3: Local and Global Case Studies: Analyzing Demographic, Attitude and Economic Factors in Natural Disasters </span></span>
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<span><span>6. Public risk perception attitudes on flooding by different societal sectors: An investigation based on the August 2016 flood in Louisiana</span></span>
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<span><span>Do Kyun Kim and Phillip Madison</span></span>
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<span><span>7. Economic Evaluation of Multi-Hazard Risk Information in Japan: Implication for Earthquake Risk Communication</span></span>
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<span><span>Hiroaki Matsuura and Keiichi Sato</span></span>
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<span><span>Part 4: Community, Organizing, and Resilience: Pragmatic Considerations</span></span>
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<span><span>8. Families, Companion Animals, and the CSZ Disaster: Implications for Crisis and Risk Communication</span></span>
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<span><span>Julie M. Novak and Ashleigh Day</span></span>
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<span><span>9. What is to be Done?—A Preparedness Polemic</span></span>
<br>
<span><span>Yianni Doulis</span></span>
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<span><span>10. Nature, Fear, and Bewilderment: An Anthropcenic (Dis)Connect </span></span>
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<span><span>C. Vail Fletcher</span></span>
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<span><span>Epilogue</span></span>
<br>
<span><span>Chris Goldfinger</span></span>
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<span><span>Index</span></span>
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<span><span>About the Contributors</span></span>

<span><span>C. Vail Fletcher</span><span> is associate professor in the Department of Communication at the University of Portland.</span></span>
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<span><span>Jennette Lovejoy</span><span> is associate professor in the Department of Communication at the University of Portland. </span></span>